№ 01 Enter the unfamiliar

The World Is Stranger Than You Think.

Explore forgotten histories, untranslatable words, extraordinary traditions, and the curious details that reveal how fascinating humanity really is.

№ 03 The deep dive

Worth Looking Into

analog hobbies

Varieties Entry № 5478

Why analog hobbies are making a cultural comeback

Modern professionals live inside a relentless digital loop—managing back-to-back Zoom calls, triaging notifications, and editing cloud documents until the day simply evaporates. Somewhere along the way, engaging with tangible, offline pastimes stopped being just a quaint weekend pastime and became an act of cognitive…

8 min read

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№ 04 Recent discoveries

Fresh From the Archive

Explore All Stories

№ 05 The oddity of the moment

One Strange Thing

A single curiosity from the archive, set under glass.

Exhibit label Entry № 5459 Forgotten History

On 15 August 1943, more than 34,000 American and Canadian troops landed on Kiska, in the Aleutian Islands — an island its Japanese garrison had abandoned over two weeks earlier.

The garrison had slipped away under cover of fog on 28 July. The landing force still suffered more than 300 casualties, from friendly fire, booby traps, mines and the weather, before the island was declared secure.

Source U.S. Army Center of Military History, “Aleutian Islands” (The U.S. Army Campaigns of World War II).

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№ 06 Explore by curiosity

Follow Your Curiosity

An index to wander rather than search. Every heading opens what the archive actually holds on the subject.

  1. Forgotten Civilizations Peoples and places that slipped out of the textbooks. 48 entries Archive search
  2. Lost Languages Tongues that fell silent, and those nearly gone. 69 entries Category
  3. The Origins of Everyday Superstitions Why we knock on wood, and other habits of belief. 93 entries Archive search
  4. Rare Cultural Practices Customs kept alive by very few hands. 198 entries Archive search
  5. Strange Historical Coincidences When chance looks suspiciously like design. 18 entries Archive search
  6. Symbols and Their Hidden Meanings What signs, marks and emblems were meant to say. 179 entries Archive search
  7. Unusual Wedding Traditions How different communities mark a union. 28 entries Archive search
  8. Words With No Direct Translation Ideas one language names and another has to explain. 13 entries Archive search

№ 07 About Yoamore

Curiosity Is How We Discover the World.

Yoamore explores the fascinating details that make human culture endlessly surprising. From unusual words and forgotten historical events to cultural superstitions and overlooked communities, we investigate the stories, traditions, and ideas that broaden our understanding of the world.

Our goal is to make well-researched knowledge engaging, accessible, and thought-provoking — always approaching unusual subjects with curiosity, context, and a critical perspective.

Discover Our Mission

№ 08 Editorial approach

Strange Stories. Thoughtful Perspectives.

Every curiosity has a context. We explore unusual stories through research, historical records, linguistic evidence, and cultural perspectives, helping readers distinguish documented facts from interpretations, legends, and popular beliefs.

  • i. Research
  • ii. Historical records
  • iii. Linguistic evidence
  • iv. Cultural perspectives
micro-aesthetics

№ 09 The last page

There Is Always More Beneath the Surface.

Every language, tradition, and forgotten story offers another way to understand the world. Find your next discovery in the Yoamore archive.

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Pictured, from the archive: Why micro-aesthetics are replacing mainstream fashion trends